beautiful youOWENSBORO, Ky. (8/2/13) -- Cancer.
 
It’s a word no one ever wants to hear. Few talk about it and few know what to do when it actually happens to a family member or worse, you.
 
Breast cancer will affect 232,340 people in the United States in 2013. In Kentucky, Out of every 100,000 women in Kentucky, 120 will be diagnosed with breast cancer this year.
 
You never think it could happen to you or to someone you know, but what if it did? Would you know how to handle the recovery process? Could you do it on your own?
 
Liz Blanton knows exactly how to deal with recovery patients. She is the manager of Beautiful You, a store that cares for the needs of cancer survivors and mastectomy patients.
 
Blanton is the daughter of a breast cancer patient who succumbed to the disease when Blanton was a teenager. Blanton saw her mom through the painful recovery process by trying to make her feel more comfortable, and many times couldn’t find things in her Tampa, Florida community to do so.
 
Blanton always looked for a store that sold clothing items, skin treatments and aesthetic beauty items all in a one-stop shop, but with no avail. Her mother was from the Owensboro area and Blanton would visit her grandmother many times a year. One day, she met Cherri Lolley, owner of CherriCare, and Lolley explained to Blanton that she wanted to open a shop devoted to the lives of breast cancer survivors and their comfort through rough times.
 
“I felt like a whole different person…I knew that it was what I wanted to do for the rest of my life,” Blanton said.

So, Blanton quit school in Tampa, where she was studying to be a dental hygienist, and moved to Owensboro to be a professional mastectomy fitter.
 
“It’s been the craziest two years, but it’s been a lot of fun,” Blanton said.

 

The store, now located on E 18th St, has been a critical shopping stop for breast cancer survivors not just in Kentucky, but for bordering states, as well. The store sells post-operation camisoles, skin care, eyebrows made of human hair, wigs, and more, for all the needs of a patient.
 
“You would think doctors show patients what to do post-op, but they don’t,” Blanton said.
 
Blanton said she frequently shuts down the entire store for patients who are currently undergoing treatment, so that they can be fitted for bras and shop around for products.
 
Beautiful You specializes in products for breast cancer patients, but the store also sells lingerie and jewelry for the everyday Owensboro woman. The retailer sells 30-40 different lines of bras, from first bras to sizes F, G, and I.
 
Blanton said since there aren’t many retailers selling lingerie in the Owensboro area, she is glad that she could bring the store to a more conservative community to “ruffle some feathers”. Blanton will always stay focused on her goal to bring affordable items to survivors, though.
 
“We will never leave breast cancer women in the dust,” Blanton said.
 
Beautiful You makes sure that you have a friend in a time of need. A friend making you feel special and beautiful in a time that you need someone to tell you those things.
 
“Just because you’ve had breast cancer, it doesn’t mean you have to give up being sexy.” Blanton said.
 
Beautiful You is open Monday through Friday 10 a.m. to 6 p.m. The first time you shop in the store and sign up for their Diva Rewards, you will receive 15 percent off your purchase.
 
Taylor Riley
SurfKY News
Photos provided by Taylor Riley

LIKE SurfKY on Facebook - Click here to LIKE us now.

© Copyright 2015 SurfKY News Group, Inc. All rights reserved. This material may not be published, broadcast, or rewritten without permission. SurfKY News encourages you to share this story on social media.

In Other News...

BMS Eighth Grader Advances to National History Bee Finals

BENTON, Ky. (3/30/15) — Benton Middle School eighth grader, Brady Guess competed in the Regional History Bee… Read More

Col. Stephen Trigg Chapter in Cadiz Honors 22 Vietnam Veterans on 'Vietnam Veterans Recognition Day'

KENTUCKY (3/30/15) — On Sunday afternoon the Compatriots of the Col. Stephen Trigg Chapter honored 22 veterans of the… Read More

Most Read This Week

March 27, 2015 6121

Three Arrested during Execution of Search…

by Madisonville Police Department/Hopkins County Detention Center
March 25, 2015 5583

Fazoli's, Roses Coming to Madisonville

by Amber Averitt, SurfKY News
March 24, 2015 5277

One Dies, Another Injured in Mortons Gap Traffic…

by Deputy Heath Owens
March 25, 2015 5217

Grand Jury Finds No Criminal Wrongdoing in Bean…

by Doreen Dennis, SurfKY News
March 30, 2015 4945

Man Charged with Child Abuse After Allegedly…

by Madisonville Police Department
March 24, 2015 4355

UPDATE: One Injured in Hopkinsville Road Accident

by Doreen Dennis, SurfKY News

Most Read This Month

March 09, 2015 14292

Multi-Agency Drug Bust Results in $1 Million Meth…

by KSP DESI
March 02, 2015 11713

Madisonville Teen Faces Numerous Drug Charges

by Madisonville Police Department/Hopkins County Detention Center

Stories Trending Today

March 31, 2015 2240

Man Charged for Driving While under Influence of…

by Madisonville Police Department
March 31, 2015 1362

Happenings and Meetings - Hopkins County

by Amber Averitt, SurfKY News
March 31, 2015 1316

Covenant Community Church Hosts Annual…

by Tammy Holloway, SurfKY News
March 31, 2015 1083

Hopkins County Misdemeanor Indictments

by Karen McKnight
March 31, 2015 1053

Madisonville Police Reports Released - March 31,…

by Madisonville Police Department
March 31, 2015 786

Glema Center April Schedule Features Jo Dee…

by Gary Gates, SurfKY News
March 30, 2015 701

Members from Madisonville Police, Hopkinsville…

by Abbie Darst
March 31, 2015 508

Baptist Health Madisonville Upgrades Technology…

by Baptist Health
April 01, 2015 466

Madisonville Man Injured in Head-on Collision…

by Doreen Dennis, SurfKY News
March 31, 2015 464

KSP Charges Henderson County Man with Possession…

by Kentucky State Police