LEXINGTON, Ky. (8/14/13) – From the small towns of rural Kentucky to the concrete jungle that is cities such as Lexington and Louisville, musical talent is as bountiful as the rolling hills that cascade throughout the Bluegrass.
Now one social media account is focusing on promoting some of these musicians in hopes of shining a bigger spotlight on Kentucky music. The Twitter account “Kentucky Musicians” or @KyMusicians, dedicates itself to Kentucky musicians past and present.
“We're going to try and tweet a lot, retweet a lot,” said the administrator of @KyMusicians, who preferred not to be named. “Any stories out there, gigs they may have, we're going to promote that for them. It's really just a marketing tool for them just to stretch out and maybe get a little more exposure.”
@KyMusicians went live in the Twitter-verse about two days ago. The account currently has over 160 followers and is looking for many more to gain exposure.
The account will showcase a different artist every day by changing the cover photo to an image of that artist. @KyMusicians’ administrator noted that many Kentucky artists aren't well known in the Commonwealth because they perform mostly in other areas of the country.
“A lot of people around here don't realize that we have musicians in this town that are from here, live here and don't really play a whole lot of music here. They play a lot of music in Nashville,” said @KyMusicians’ administrator.
The Twitter account will not be the only way this local music enthusiast plans to promote artists in the Commonwealth. A website currently in the works, kentuckymusicians.com, will serve a similar purpose.
“We are starting a website dedicated completely to them, which would be a centrally located thing for people who are looking for musicians to play,” said @KyMusicians’ administrator.
Plans are already being made to help market the upcoming website, such as picking different venues on prime nights of the week to spotlight different artists using various forms of multimedia.
“We plan to go there, take some photos, write an article about how the show went,” said @KyMusicians’ administrator. “We plan to link up their websites to ours, so the people can get directly to them, maybe their booking agents, to make it easier for bars to come there and get in touch with the proper people to book them in their venues. Maybe a video section to where there's video where they can be heard.”
Not only would the website help to promote their music to other music lovers, but the person behind @KyMusicians hopes the site will allow musicians to be discovered by someone who could provide them with further opportunities.
“Someone maybe could be browsing through that, looking for talent for someone who matters, a recording studio or something. Then, they stumble across a hidden gem, maybe. You just never know,” said the administrator.
To learn more about some of these Kentucky musicians and where they'll be playing next, follow @KyMusicians on Twitter. You never know when that musician could become the next big thing.
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