LEXINGTON, Ky. (10/24/13) — When opening up a business, there are things that one has to consider. Josh Jenkins, owner of JJ’s Sweets in Cynthiana knew that there would always be a demand for sweets. Since Feb. 6, 2012, when the bakery opened to the public, every sweet tooth has been cured.
“I make brownies, cupcakes and cookies but I am known for my cakes,” Jenkins said.
Jenkins started working at GiGi’s cupcakes in Lexington a couple of years ago while he was in school, and that is when he found out his passion for baking.
“When I was younger I would bake all of the time, but I had no idea that I wanted to make a living doing it,” Jenkins said. “Then one day, I realized it was something I really enjoyed and it took off from there.”
The recipes Jenkins uses are either homemade or original recipes that he has altered to make his own. Now that it is starting to get colder, JJ’s Sweets is starting to offer homemade soup and sandwiches as a lunch special.
“The lunch special is only $6 and on Fridays and Saturdays I sell donuts with free coffee,” Jenkins said. “Since it is a small town, it took a little bit of trial and error to figure out what people wanted, but I think I am getting the hang of it all.”
Over the past year and eight months, Jenkins has not only learned a lot about himself but also about how to run a business.
“I had to learn how to deal with money and the public, of course,” Jenkins said. “There will be happy and unhappy people, both have taught me a lot.”
Jenkins makes his own icing for his cakes, which he coins “one of a kind.” Depending on the kind of cake that requested, the prices vary. Yet Jenkins is confident that each is worth every penny.
“I am not Walmart, I don’t freeze my cakes. They are freshly made the morning of and decorated the day that my customers need them,” Jenkins said. “I take on a lot of challenges, and in the end they have always turned out great.”
A few months ago, Jenkins made his first half and half cake for a wedding.
“It was probably the coolest cake that I have done. The groom wanted his cake one way and the bride wanted her cake another way so I combined the two cakes into one,” he said. “They were both happy, which made me happy.”
JJ’s Sweets is now selling pumpkin pies and pumpkin rolls.
Located at 303 South Church Street in Cynthiana, JJ’s Sweets is open from 9 a.m. To 5 p.m., Tuesday through Thursday; from 6:30 a.m. to 5 p.m. Fridays; and, 9 a.m. to 2 p.m. Saturdays. To place a cake order or to find out more about JJ’s Sweets, call (859) 234-CAKE or visit the Facebook page.
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